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Certain sporting events are protected by the Ofcom Code on Sports and Other Listed and Designated Events and must be broadcast live and free-to-air on terrestrial television in the UK. Presently, free-to-air means a TV channel which is free and covers 98% of the population. [1]
On 21 February 2023, it was announced that BT Sport would rebrand as TNT Sports on 18 July 2023, ahead of the 2023–24 football season; the branding is derived from WBD's U.S. general entertainment channel TNT (which has historically carried sports coverage, such as the NBA; the brand had also previously operated in the UK), [40] and has also been used by WarnerMedia sports networks in Latin ...
The launch of TNT Sports in July 2023 saw the channel renamed as TNT Sports 4 and because the deal to carry ESPN programming was not part of the transition from BT Sport to TNT Sports, the channel's association with American sports coverage ended, and with it coverage of the NCAA, which was later picked up by Sky Sports in November 2023, albeit with vastly reduced levels of coverage.
UEFA sold all the TV rights to the whole tournament in one exclusive package to one broadcaster per country. Because the winner got it all, there was a fierce competition for the TV rights whose increasing value can only be afforded by large broadcasters. This may increase media concentration and hamper competition between broadcasters.
The main broadcasters in the United Kingdom and Ireland, in current contract (2023-25), are Sky Sports (128 of the 200 televised games in the UK and Ireland), TNT Sports (52), and Amazon Prime Video (20) (UK version) / Premier Sports (53) (Ireland only).
August – BT Sport is relaunched as TNT Sports following the sale of BT Sport to Warner Bros. Discovery EMEA. [ 25 ] and TNT decides not to show NCAA competitions. [ 26 ] [ 27 ] Consequently, for the first time in two decades, UK viewers are unable to full coverage of the College Football season with the only College Football action aired in the UK being Notre Dame's seven home games which ...
On 10 August 2015 NBC Sports announced it had reached a six-year extension with the Premier League to broadcast the football league through the 2021–22 season. [30] [31] The value of the licensing deal rose by 100% with the deal estimated to be worth $1 billion (£640 million); double the previous value. [32]
[16] This resulted in many of ESPN's signature sports shows, such as College GameDay and Baseball Tonight, being shown on BT Sport ESPN. In August 2022, after Warner Bros. Discovery EMEA acquired a 50% stake in BT Sport, the channel dropped the ESPN branding and was renamed BT Sport 4.