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News of BT's first foray into sports broadcasting first came about on 12 June 2012, when it was announced that it had won the rights to 38 live Premier League matches for three seasons from the 2013–14 season, beating ESPN UK, which had held the shared rights with Sky Sports the previous season.
Traditionally a three-year deal, NBC Sports were able to double that length, as Premier League viewership on NBC and NBCSN averaged a record 479,000 viewers in the 2014–15 season — up 9% from the record NBC Sports set during its debut covering the Premier League in 2013–14 (438,000 viewers), and up 118% from 2012–13, when coverage still aired on Fox Soccer and ESPN/ESPN2 (220,000 ...
The Ofcom Code on Sports and Other Listed & Designated Events is a series of regulations issued originally by the Independent Television Commission (ITC) then by Ofcom when the latter assumed most of the ITC's responsibilities in 2003, which is designed to protect the availability of coverage of major sporting occasions on free-to-air terrestrial television in the United Kingdom.
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