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News of BT's first foray into sports broadcasting first came about on 12 June 2012, when it was announced that it had won the rights to 38 live Premier League matches for three seasons from the 2013–14 season, beating ESPN UK, which had held the shared rights with Sky Sports the previous season.
Triller TV Four matches per-week live on Triller TV+ until 2026–27 Primeira Liga: Triller TV Live on Triller TV+ until 2025–26 Major League Soccer: Apple TV All matches live on Season Pass until 2032 U.S. Open Cup: Apple TV Seven matches live on MLS Season Pass in 2024 from quarter finals National Women's Soccer League: TNT Sports Live A ...
Spurs would also feature in the BBC's first live league match at Manchester United on a Friday night a few weeks later. By the late 1980s the value of live TV coverage had rocketed; while a two-year contract for rights in 1983 had cost just £5.2m, the four-year contract exclusively landed by ITV in 1988 cost £44m, a fourfold increase per year.
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BT Sport now show this. ESPN aired the 2009 National Rugby League first Preliminary Final live on 25 September, the second Preliminary Final on 26 September and the Grand Final live on 4 October. [88] Premier Sport now airs this. On 3 March 2010, ESPN agreed a deal for the UK broadcast rights to the first ever European Winter X Games.
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9 June – ESPN is rebranded as BT Sport ESPN. September – S4C begins showing one live match from each round of rugby union's Pro 12 competition. It had previously shown coverage in highlights form since the league's conception as the Celtic League in 2001. 13 November – British Eurosport changes its names to Eurosport 1.
FA Trophy matches were also occasionally covered by a reporter as well on select weekends. In April 2023, BT Sport announced that the show would finish at the end of the 2022–23 football season. The reason given was that its demise was part of a review into non-live sports programming ahead of BT Sport becoming TNT Sports in July 2023.